LOCALIZATION
In marketing, the best way to communicate with a given audience is through language that is familiar and engaging. The message that is transmitted to a particular audience not only changes from one language to another, but also between cultures that share the same language. Even the same culture presents differences in how a message is transmitted. These differences are due to multiple reasons such as age, sex, and other socioeconomic factors that make us communicate differently.
At SELTIS we have a team of professionals who are knowledgeable in Spanish and English, but also with a deep knowledge of the mother tongue and the nuances that arise between dialectal variants of Spanish and English. We make sure that your message is transmitted efficiently and accurately to the target population. This will allow you to position your products or services – through your website, apps and software – faster and more efficiently in a highly competitive market.